We've hand-picked events throughout the year so you can better connect with like-minded entrepreneurs and learn from the best in the biz.

SEO: An Introduction for Entrepreneurs & Small Business Owners

Thursday, October 10 | 12:00 PM - 1:00 PM

ATB Entrepreneur Centre, Edmonton

Search engines like Google and Bing are a big part of how businesses get found online. It’s important to understand how the search engines work and what can be done to make sure your future customers can find your business.

If you’ve ever wondered how they work, or heard people talk about SEO but wished you understood more about it, this session is for you.

This session is meant to remove the mystery and give you a solid understanding of search engines and SEO basics.

No previous SEO knowledge is required. << We’ll start at the very beginning.

In this session we’ll cover:

  • What is a search engine?
  • How do search engines work?
  • What is SEO?
  • Why is SEO is important?
  • What is a keyword?
  • Common SEO Issues
  • SEO best practice

Come ready to take notes and there will be time for some Q & A at the end of the session.

You should attend if:

  • You want to understand search engines and SEO
  • You want to know about best practices
  • Your website doesn’t come up in search engines
  • You don’t want your competitors to have the SEO advantage


About your facilitator: Mariana Norton

Mariana is a business and marketing strategist who has been helping businesses grow for over 20 years. She is passionate about helping entrepreneurs and business owners make sense of marketing so they can make more money.

Mariana is an independent consultant and is the founder of The Purposeful Entrepreneur, which offers support and programs to create more impact and increase income for business owners and entrepreneurs. She was nominated for the 2019 AWE Business Awards.

She is the mom of two teenagers and in her time off, she enjoys spending time with her family, getting outside whenever she can, and frequently refuels with coffee.

Loading Map....