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Managing Massive Business Growth

Thursday, March 3 | 2:00 PM - 3:00 PM

Register for this event here.

Everyone dreams of scaling their business and helping millions of people, but few entrepreneurs ever figure out how to get to this kind of scale! Growing a multi-million dollar company is hard, risky, and a crazy amount of work. Join us on March 3rd to hear how Rviita Energy Tea started as an ATB BoostR campaign in 2019, working out of a living room, to a multi-national company carried in over 700 stores across Canada. Founder Mitch Jacobsen discusses some of the trials and tribulations he has endured on this journey, some of the mistakes and pitfalls to watch out for, and many of the strategies that has helped Rviita grow from a small startup to a brand with national presence. Mitch will discuss everything from sales, hiring and firing, personal development, raising money, and tips on bootstrapping a successful startup.


Mitch Jacobsen

Mitch Jacobsen is a former Petroleum Engineer turned beverage entrepreneur. Mitch and his partners, Rob and Karly, came up with Rviita after a good friend suffered a heart attack attributed to energy drinks, and they decided there had to be a healthy alternative. After launching out of his garage a little over two years ago, Rviita Energy Tea is now carried in over 700 stores across Canada and the USA, carried in accounts like Safeway, Sobeys, Co-op, Save-on-Foods, and Whole Foods.

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