We've hand-picked events throughout the year so you can better connect with like-minded entrepreneurs and learn from the best in the biz.

Generate More Leads with Your Content

Tuesday, April 17 | 12:00 PM - 1:00 PM

ATB Entrepreneur Centre, Calgary

Learn how to create IMPACT with your content in just 60 minutes!

Up to 90% of consumers are doing research online before they buy, and it doesn’t matter whether it’s a B2B or B2C product or service. That means your potential clients are actively looking for information about what you offer. So you have to ask yourself if your content has what it takes to get them to call you instead of your competitors?

You are going to learn:

  • Exactly why your content isn’t working for you right now
  • What makes your clients buy
  • What your clients want to hear
  • How to bring in more leads!

This session is suitable for intermediate levels of entrepreneurship.

The Speaker: 

Lisa Genovese, President, BottomLine Marketing

Lisa has uncanny ability to produce innovative strategies that create impactful results for her clients. After studying how the big brands make great strides with their marketing, she has a developed a proven strategy to help brands capture their corner of the marketplace. Together with her team, Lisa uses that innovative approach, and engages in full collaboration with her clients, to efficiently develop and implement customized, stand-out strategies for each one.

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