Creating Content That Converts on Social Media
Thursday, August 23 | 6:30 PM - 8:30 PM
ATB Entrepreneur Centre, Calgary
This is a paid workshop. To register, please follow the link.
Posting to social media isn’t rocket science, but it can be stressful when you aren’t sure what content to post. Without having a strong content strategy for your business, there is no point in being active on social media. In this workshop we’ll cover all things content including:
- Blog writing: We’ll cover the basics of what makes a great blog and how it can help your search engine optimization.
- E-Newsletters: We’ll cover the various tools you can utilize as a business. In addition, we’ll break down what a great newsletter looks like and how you can implement it in your own business.
- Social posts: We’ll cover the different types of social content you should use for each platform, including Instagram, Facebook, LinkedIn and Twitter.
- Product photography: We’re bringing a photography expert to speak to participants on how to utilize your iPhone and basic camera to create great images.
Participants will have the opportunity to do hands-on work and will receive take-home materials and follow-up support.