Building Your Marketing Pyramid – Branding as a Foundation
Tuesday, April 30 | 10:00 AM - 11:30 AM
ATB Entrepreneur Centre, Grande Prairie
32 more seats available
What is a ‘Brand’ and why is it important? The concept is simple – it’s essentially how people feel about you; it’s how they see and perceive you. The development of a strong brand is more complex, and includes important elements like a logo, visual identity, and brand insights.
Join Ryan Blais of nine10 Marketing (www.nine10.ca) as he takes you through the steps and the theories behind building an excellent brand. You will have a clear understanding about how different brand components fit together to create the face, they style, and the personality of your company–and why they are important.
From there, Ryan will discuss why your brand is a vital foundation layer for marketing, as well as how you can leverage your brand to grow awareness, goodwill, and trust leading to higher revenues and long-lasting customer relationships.
This free presentation is the second in a series of six. You can join one, many, or all of the sessions in this series, there’s no obligation to attend them all.
The Building Your Marketing Pyramid series walks you through setting a strong foundation for your marketing all they way to activating digital campaigns. Click on any of the titles below to register for that session.
- The Marketing Pyramid Overview (Intro Session)
April 16th, 10:00 – 11:30am
- Branding as a Foundation
April 30th, 10:00 – 11:30am
- Developing Content & Collateral
May 14th, 10:00 – 11:30am
- Websites and their relation to Search (Google)
May 28th, 10:00 – 11:30am
- Social Media (focus on Facebook)
June 11th, 10:00 – 11:30am
- Activating a Digital Campaign
June 25th, 10:00 – 11:30am
Bookings are closed for this event.